Tag: Author Marketing

How to Create a Writer Website or Blog

Like it or not, websites are an important part of life as a writer in the twenty-first century. Your website is the first place readers who find you in an interview, on a guest blog post, or through your books, will go to find out more information about you and the other things you’ve written. If you don’t have a website, you risk losing those potential readers and even future sales.

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Social Media for Writers: Which Platforms You Need to be on, Based on What You Write

Having a web presence is essential for all writers in the twenty-first century.

Whether you write fiction, poetry, scripts, nonfiction or all of the above, social media can help to boost your audience.

Even if you haven’t finished your work in progress yet, there’s no excuse for not starting to build your profile now. The sooner you start, the bigger your audience will be by the time your work is ready.

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5 Things to Remember When Running Writing Workshops

Earlier this year, and as a representative of The Student Wordsmith, I was invited to deliver an introductory workshop to members of Nottingham Writers’ Studio. It was the first time that I had delivered one in a few months, since my days of teaching Creative Writing at Loughborough University, and (if I am being completely honest) I was a little nervous.

Throughout the workshop, I adopted a very ‘human’ and friendly approach—being open, honest, and encouraging when you’re meeting new writers with varying levels of confidence is really important—and this struck a chord with Kristina here at The Writers’ Cookbook who has since commented on the warmth in my style as a workshop leader.

While running a workshop is always going to be daunting (even if you are considered to be a seasoned pro!), this exchange reminded me that we’ve all been there. We’ve all felt nervous and like we’re about to scale an impossible mountain; whether that’s running a workshop for the first time in a while or reading in front of large group of people you know!

So, to help you through if you’re planning on running your own workshops anytime soon, we put our heads together and have compiled our top 5 things to remember when running your writing workshops.

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Are You Blogging for the Wrong Reasons?

‘I hate blogging. I did it regularly for six months and got nothing out of it.’

Sound familiar?

I’ve heard lots of writers say this. And when I say ‘lots’, I mean more than half of the ones I’ve spoken to about it.

Because of their experience, they assume it’s a waste of time for them. So they give up.

But the reasons they struggle are always the same: they’re approaching it all wrong.

Let’s break down how they’re approaching it wrong (and how you could be too), and how to fix it.

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How Not to Market a Book

There’s a tonne of advice out there about how to market a book. I have a whole category dedicated to it.

That’s because the marketing of your book is just as important—if not more important—as the content of your book.

Without a marketing plan, your book won’t reach as many readers as it could, you won’t make much (if any) money from your books, and you’ll probably lose interest in writing all together.

But the thing is, your readers won’t come to you. You have to seek them out.

Failing to actively seek out your readers is a prime example of how not to market a book. Here’s a few more book marketing no-nos.

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Power Dressing for Authors

You may be wondering why power dressing matters for authors.

You may want to argue that it doesn’t.

But from the minute you write your first words to when you read your finished piece to your audience, your outfit matters.

The clothes we wear affect how we feel.

When we dress scruffy, we feel scruffy.

When we power dress, we feel empowered. We feel in control.

This feeling of empowerment affects every step of our writing process.

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(Un)likeable characters

Do your characters have to be likeable? Or are other traits more important?

Discover how to write (un)likeable characters in my new guide!

Download your guide on how to write unlikeable characters

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