Tag: Book Marketing

How Not to Market a Book

There’s a tonne of advice out there about how to market a book. I have a whole category dedicated to it.

That’s because the marketing of your book is just as important—if not more important—as the content of your book.

Without a marketing plan, your book won’t reach as many readers as it could, you won’t make much (if any) money from your books, and you’ll probably lose interest in writing all together.

But the thing is, your readers won’t come to you. You have to seek them out.

Failing to actively seek out your readers is a prime example of how not to market a book. Here’s a few more book marketing no-nos.

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